Presence

Christmas Promotional Advertisement

Presence is a sweet, minimalist short centered on the importance of being emotionally present over giving material gifts. With a simple yet heartfelt concept, this piece pairs thoughtful messaging with soft visuals and music to evoke warmth and connection.

Role and Responsibility:

I was responsible for editing the video, selecting and cutting stock footage to match the message. I framed shots intentionally to support the theme, applied smooth transition, and animated the text for emotional emphasis. I also chose and timed background music to complement the pacing and tone.

Tools Utilized:

  • Premiere Pro

  • Chat GPT

Timeline:

One Day

Challenges and Solutions:

Because the project was minimal and concept-driven, the challenge was keeping it engaging while staying simple. I leaned into strong visual storytelling—choosing footage that felt intimate and framing it with care. Text animation and smooth edits helped elevate the simplicity without overwhelming it.

Results and Takeaways:

The final piece came out soft, warm, and clear in its message. It’s a great example of how even small projects can carry emotional impact with the right edit. This was a reminder for me that less can be more, and that storytelling doesn’t have to be complex to resonate.

Previous
Previous

Light In The Quiet

Next
Next

Generation Transient